With the country’s population increasing and the loss of thousands of homes to natural disasters, there currently exists a massive housing deficit. According to the Subdivision and Housing Developers Association, Inc. (SHDA)–an alliance of over 200 private housing developers–the backlog currently stands at 3.9 million units and could rise to 6.5 million in 2030 if the issue is not addressed. With an average of 5 – 6 people per household, the numbers indicate that by 2030, nearly 40 million Filipinos would be without shelter.
While the SHDA’s numbers include those who can afford and those who cannot, socialized housing is second on the list of those needing immediate shelter delivery. Based on their “New Housing Needs” profile, the country’s socialized housing needs will reach 1.58 million units between now and 2030. This is due largely to delays in development permits in within the local government units (LGUs), price hikes in utility costs, increases in the cost of raw land, and the obvious lack of funding for the poor.
In response to the SHDA’s continuously urging the government to step up their efforts to address this problem, Batasang Pambansa 220 (BP220) was created. The government act encourages the private sector to engage in the development of economic and socialized housing in both urban and rural areas across the country.
Enter Lumina. While the country’s need for mass housing is immense, most private developers are missing out on the possibilities of this vast market. Realizing this, and to answer the government’s call–and the country’s need–for socialized housing, the Villar Group of Companies, long noted as a powerhouse in property development, gave rise to its Lumina line of mass housing communities. Created in 2012, Lumina envisions itself as becoming one of the top-listed housing developers in the country. Only two years in the pipeline, Lumina already has 10 developments across the country: Tanza, Gen. Trias, Cavite;Pandi, Bulacan; Plaridel, Bulacan; Sto. Tomas, Batangas; Tarlac City, Tarlac; Oton, Iloilo; Mexico, Pampanga; Cebu; Cagayan de Oro; and Quezon. With an average of 10 hectares per development, the Lumina communities “house” an average of 1,500 highly affordable homes to date, and much needed homes to the country, addressing the socialized housing backlog. Of course, there are more to come. By the end of 2015, Lumina expects to have raised 20 additional communities across the country, offering approximately 30,000 new homes in total.
Currently offering a choice of three single-storey house models: Airene, with a floor area of 22 sq. m, Arianne at 26 sq. m and Aira at 33 sq.m; the cozy homes are built of high-quality materials and cost from Php 485,000 to 750,000. If qualified by Pag-IBIG standards as a “low-income earner,” a buyer can pay as little as Php 2,100 a month at 4.5% interest for a brand new home in a safe and protected Lumina community.
Sparing no expense, the Villar Group of Companies chose to make their Lumina developments master planned communities that come complete with amenities like a multi-purpose hall, basketball courts, gardens, landscaping, playgrounds, and commercial areas in the near future. By building in accessible locations close to major thoroughfares, transport hubs, schools, hospitals, and business and leisure centers, Lumina not just builds houses, it builds lives.
For more information on the Lumina developments, whether as an end-user or an investor, please contact the Lumina Head Office at 3rd floor Metropolis Starmall, Alabang, Muntinlupa City.
Be an accredited Lumina Broker Contact our recruitment head Joms Gutierrez @ (0919)265-9454 firstname.lastname@example.org
There is a huge market base for mass housing in the Philippines, a fact supported by numbers from both SHDA and the government. However, the socialized segment, composed mostly of minimum wage earners, cannot afford to buy a house so they either end up renting or for some, settling in slum areas, which are not only illegal but also dangerous.
Will these people be given an opportunity to actually purchase their own home? Yes. Our key message states that affordability mainly is the key. Lumina packages are designed to serve the minimum wage earners—its Airene Home Model offered for as low as P2,281 per month at 4.5% interest rate if qualified as a low-income earner under Pag-IBIG standards—but still strive deliver a quality homes that are very easy to modify because its turnover is bare.
Lumina is not your typical socialized housing subdivision. Our model homes are modern minimalist such that its exterior used neutral colors with only an accent wall (stone cladding) to complete its look. Also, it is a master-planned subdivision complete with amenities like multi-purpose hall, basketball court, mini-gardens and playground. Lumina seeks to create an active community through selected upgrades like commercial areas and transportation terminals within the site.